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Saving Grace in Uganda

Brand identity for a nonprofit

organization that seeks to end street

life of children in by providing a home,

education, and medical care. 

Saving Grace in Uganda

Brand Identity

 
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The logo is in cut-paper style which

expresses the playful nature of children.

A home is formed using primary shapes

that convey child’s imagination as well

as stability.


In its simplicity, children can easily

draw and doodle in their notebooks at

any time. Its distinctiveness in form and

color makes it memorable as well as

communicates the message of hopeful

dream and warmth.

 
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